Course curriculum

  • 01
    Introduction
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    • About This Course
  • 02
    Refresher of Plan Levels
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    • Campaigns Plan Level Breakdown
    • Silver Level Access
    • Gold Level Access
    • Platinum Level Access
  • 03
    Introduction to the Back Office
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    • Dashboard
    • Messaging & Workflows
    • Contacts
    • Builder
  • 04
    Managing Your Campaigns Account
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    • Update Login Information
    • Update Billing Information
    • View Plan Details & Renewal Dates
    • Change the Native Language of Your Back Office
  • 05
    Introduction to Contacts
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    • What is a Contact?
    • Locating Contacts
    • How to Add a Contact Manually
    • How to Add Contacts in Bulk
  • 06
    Introduction to Subscribers
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    • What is a Subscriber?
    • Contact vs. Subscriber - What's the Difference?
    • Locating Subscribers
    • How to Increase Subscriber Limits
    • Turn a Single Contact into a Subscriber
    • Turn Multiple Contacts into Subscribers in Bulk
    • Verify via Contact Profile
    • Verify via All Subscribers Page
    • How to Unsubscribe a Subscriber
  • 07
    Introduction to Lists
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    • What is a List?
    • Locating Lists
    • Not Ready to Add Your Own List – Use the Default
    • How to Add a Custom List
  • 08
    Introduction to Templates
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    • What is a Template?
    • Locating Templates
    • Alliance Group Templates
    • Personal Templates
    • Cloning Templates
    • Adding Your Signature
  • 09
    Introduction to Campaigns (aka Send Email)
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    • What is a Campaign?
    • Locating Campaigns
    • Create - Build a New Campaign
    • Create - Name the Campaign
    • Create - Select Regular Campaign
    • Create - Design the Campaign (Select Template or Design from Scratch)
    • Create - Select List Recipients
    • Create - Review Campaign Summary
    • Save - How to Save as a Draft
    • Send - How to Preschedule a Campaign
    • Send - How to Send a Campaign Now
    • Testing - Send the Campaign to Yourself Before Your Subscribers
    • Testing - Open Campaign Email & Click Links
    • Configurations - Clone or Delete a Campaign
    • Apply - Build Your First Campaign in 5 Minutes
    • Modify - Update Campaign Design
    • Modify - Update Recipient Lists
    • Modify - Update Summary Details
    • Modify - Update Send Details
    • Overview of Campaign Performance Analytics
    • Performance Analytics - Open Rate & Click Rate
    • Performance Analytics - Overview Dashboard
    • Performance Analytics - Details (Subscribers Who Received the Campaign)
    • Performance Analytics - Preview of Sent Campaign
    • Performance Analytics - Unsubscribed
  • 10
    Introduction to Sending a Direct Email
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    • Add a Contact
    • Turn Contact into Subscriber
    • Overview of Direct Email Settings
    • Send a Direct Email via Contact Profile Using Straight Text
    • Send a Direct Email via Contact Profile Using a Template
  • 11
    Introduction to Automations
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    • What is an Automation?
    • Locating Automations
    • Overview of Automation Settings
  • 12
    Tips & Tricks
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    • Why Are My Email Images Not Displaying in Outlook?
    • How to Update the Email that Receives Direct Email Replies
    • How to Update the Email that Receives Campaign Email Replies
  • 13
    Final Review
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    • There's Always More to Learn!