Course curriculum

  • 01
    Introduction
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    • About This Course
  • 02
    Refresher of Plan Levels
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    • Campaigns Plan Level Breakdown
    • Silver Level Access
    • Gold Level Access
    • Platinum Level Access
  • 03
    Introduction to the Back Office
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    • Back Office vs. Live Site
    • How to Change the Native Language of Your Back Office
    • Dashboard
    • Messaging & Workflows
    • Contacts
    • Builder
  • 04
    Introduction to Contacts
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    • What is a Contact?
    • Locating Contacts
    • How to Add a Contact Manually
    • How to Add Contacts in Bulk
  • 05
    Introduction to Subscribers
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    • What is a Subscriber?
    • Contact vs. Subscriber - What's the Difference?
    • Locating Subscribers
    • How to Increase Subscriber Limits
    • Turn a Single Contact into a Subscriber
    • Turn Multiple Contacts into Subscribers in Bulk
    • Verify via Contact Profile
    • Verify via All Subscribers Page
    • How to Unsubscribe a Subscriber
  • 06
    Introduction to Lists
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    • What is a List?
    • Locating Lists
    • Not Ready to Add Your Own List – Use the Default
    • How to Add a Custom List
  • 07
    Introduction to Campaigns (aka Send Email)
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    • What is a Campaign?
    • Locating Campaigns
  • 08
    Introduction to Templates
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    • What is a Template?
    • Locating Templates
    • Alliance Group Templates
    • Personal Templates
    • Cloning Templates
    • Adding Your Signature
  • 09
    How to Send a Direct Email
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    • Add a Contact
    • Turn Contact into Subscriber
    • Overview of Direct Email Settings
    • Send a Direct Email via Contact Profile Using Straight Text
    • Send a Direct Email via Contact Profile Using a Template
  • 10
    How to Send an Email Campaign
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    • Send a Campaign Using a Template
    • How to Create a Campaign from Scratch
  • 11
    Introduction to Automations
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    • What is an Automation?
    • Locating Automations
    • Automation Settings
  • 12
    Final Review
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    • There's Always More to Learn!